⸻ CASE STUDY

James Lee Law Office

Profitable Criminal Case Pipeline Within 3 Months.

90

DAY

Profit with paid media

Consistent

CRIMINAL DEFENCE

Case pipeline

Built

FOR

Scalable Growth

The Challenge

James Lee Law Office needed a reliable way to generate profitable criminal defence cases. Lead flow was inconsistent, and there was no clear system in place to turn ad spend into a steady pipeline of signed clients.

The Solution

I built and managed a paid advertising strategy focused specifically on high-intent criminal defence leads.

This included building Google Ads campaigns, strategizing keyword targeting, and implementing conversion tracking to focus on real case opportunities. I also created the landing page to increase conversion rates and lead quality.

The Result

Within 90 days, the firm achieved profitability from its marketing efforts.

Campaigns began generating a steady pipeline of criminal defence cases, giving the firm consistent growth and confidence in scaling their marketing.

Google

$10,000,000

Spent profitably on Google Advertising

7+

YEARS IN LAWYER MARKETING

Spent profitably on Google Advertising

3-5x

FIRM GROWTH

Grown Law firm to 3 to 5 times their size.

22.7x

RETURN ON INVESTMENT

2,270% Returned on investment in a single month

© Copyright 2026. ABE DYCK HOLDINGS INC. All rights reserved.