⸻ CASE STUDY

Carter Booth LLP

$100,000 of Signed Cases in 2 months of Google Ads

$100,000

REVENUE

Generated by Google Ads

2,270%

RETURN ON INVESTMENT

From paid media

50

QUALIFIED LEADS

In two months

$4,405

TOTAL AD SPEND

Management fee included

The Challenge

Before working with me, Carter Booth LLP had no google ads running. Everything had to be built out from scratch with no previous campaign data.

The Solution

Create precise keywords and landings pages based on the user intent. Family law has multiple services so It was very important to have campaigns, ads and landing pages designed for each service that we wanted to show up for. Keyword research and competitor ad research played a big role as to help understand how to stand out from everyone else.

The Result

The results beat my expectations by a mile. we saw a 1,400% ROI the first month and combined with the second month, we saw a 2,270% Return on Investment. That is $100,000 of signed cases with a marketing expense of $4,405.67. That is with my management fee included. I believe in always including that expense.

Google

$10,000,000

Spent profitably on Google Advertising

7+

YEARS IN LAWYER MARKETING

Spent profitably on Google Advertising

3-5x

FIRM GROWTH

Grown Law firm to 3 to 5 times their size.

22.7x

RETURN ON INVESTMENT

2,270% Returned on investment in a single month

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