⸻ CASE STUDY

****** Criminal Defence

Profitable Within 2 Months After Switching From Another Agency.

Google Ads

OPTIMIZED

Ads & landing pages

25

MONTHLY LEADS

Qualified

Consistent

LEAD FLOW

After switching agencies

The Challenge

****** Criminal Defence came to me after working with another agency that wasn’t delivering results. Lead volume was inconsistent, and the campaigns were not generating a strong return.

The Solution

I rebuilt the paid advertising strategy from the ground up. This included restructuring the Google Ads account, refining targeting, and improving conversion tracking to focus on qualified criminal defence leads.

I also optimized the landing experience to increase conversion rates and ensure incoming traffic was turning into real inquiries.

The Result

Within the first two months, the firm became profitable from their ad spend.

Campaigns stabilized at approximately 25 qualified leads per month, giving the firm a consistent and predictable pipeline of new cases.

Google

$10,000,000

Spent profitably on Google Advertising

7+

YEARS IN LAWYER MARKETING

Spent profitably on Google Advertising

3-5x

FIRM GROWTH

Grown Law firm to 3 to 5 times their size.

22.7x

RETURN ON INVESTMENT

2,270% Returned on investment in a single month

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